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Friday
Jan272012

Where do good ideas come from? Rejection

The inconsistency of genius is a consistent theme of creativity: Even those blessed with ridiculous talent still produce works of startling mediocrity. (The Beatles are the exception that proves the rule, although their subsequent solo careers prove that even Lennon and McCartney were fallible artists.) The larger point is that mere imagination is not enough, for even those with prodigious gifts must still be able to sort their best from their worst, sifting through the clutter to find what’s actually worthwhile.

Nietzsche stressed this point. As he observed in his 1878 book Human, All Too Human:

Artists have a vested interest in our believing in the flash of revelation, the so-called inspiration … shining down from heavens as a ray of grace. In reality, the imagination of the good artist or thinker produces continuously good, mediocre or bad things, but his judgment, trained and sharpened to a fine point, rejects, selects, connects…. All great artists and thinkers are great workers, indefatigable not only in inventing, but also in rejecting, sifting, transforming, ordering.

Notice the emphasis on rejection. Nietzsche eloquently describes the importance of not just creating but recognizing the value of what has been created.

 

Thursday
Jan262012

Leo Burnett's classic speech "When to take my name off the door" animated

Timeless.

Wednesday
Jan252012

Creativity Top 5: Week of January 23, 2012

Tuesday
Jan242012

Creativity Top 5

Monday
Jan232012

Ira Glass on the strange life of the producer

When Mike Birbiglia asked This American Life‘s Ira Glass to produce his first feature, Sleepwalk with Me, premiering at Sundance, Glass thought it sounded like it might be fun. “I’d read a couple of scripts, look at a couple of rough cuts,” he remembers thinking.

Glass’s presumption was far from the truth… very far. In this short interview, shot before Sundance while Glass was in the sound studio with Birbiglia, he ponders — hilariously — the job of the producer.

This is great and applies to more than just filmmaking, the life of the producer is hard to explain and understand. When people ask me what it is that I do for a living I always say I'm a creative producer, which is immediately followed by the question "what does that mean?" I find myself trying to explain how I work with really talented people to make concerts, dance, art, branding, marketing, advertising, websites and apps happen, created often from absolutely nothing, which leads to more questions about what it is specifically that I do.