AJ Jacobs: The Importance of Self-Delusion in the Creative Process

How can we apply the idea of method acting to our business lives? This is the question that lifehacker and bestselling author AJ Jacobs tackles in this insightful (and highly entertaining) talk on the benefits of faking it until you make it. Through a series of examples from his own life, Jacobs shows just how much our behavior shapes our thoughts and our perceptions. Thus, if we want to change our attitude about something, the best way is to “act as if.”

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

David Ogilvy: 10 Qualities of Creative Leaders

"Father of Advertising" David Ogilvy on the ten qualities creative leaders must have. His book Confessions of an Advertising Man is a must read.  

  1. High standards of personal ethics.
  2. Big people, without pettiness.
  3. Guts under pressure, resilience in defeat.
  4. Brilliant brains — not safe plodders.
  5. A capacity for hard work and midnight oil.
  6. Charisma — charm and persuasiveness.
  7. A streak of unorthodoxy — creative innovators.
  8. The courage to make tough decisions.
  9. Inspiring enthusiasts — with trust and gusto.
  10. A sense of humor.

 

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

George Lois and Lee Clow on the Simple, Complicated Future of Advertising

Advertising legends George Lois and Lee Clow, via Adweek, comment on the future of advertising at the Cannes Festival of Creativity

"The artists of new media will materialize," said Clow. "Right now it's a little bit blurry, a little bit vague. You've got some interesting companies out there. You've got David Droga and some others poking around, trying to figure out what it's going to be. But it's still in its infancy. When the artists truly take over the new media as well as the old, then those names will materialize."
Lois was typically blunt, imploring creatives not to give in to fear and weakness, or become slaves to technology. "The name of the game isn't technology.
The name of the game is creativity," he said. "Guys come to me and say, 'It must have been great back then, when clients would accept good work.' And I say, 'What the fuck are you talking about?' Do great work, and have the courage to sell it. Force it to be sold."

 

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Week's Links: June 21, 2013

All the links posted on social networks this week:

  • Understanding App Store Pricing — Part 1 
  • Gorgeous: Starry Long Exposure Photos of Fireflies in the Forests of Japan 
  • The Dieline's Top 25 Chocolate Bar Packages 
  • 2.55pm, time when average office employee has their 'most unproductive moment of the day' 
  • These are great: Tech Noir - Cinemagraphs of living movie stills 
  • Mark Morris on Dance, Aging and Immortality 
  • Seven Questions to Ask Your Data Geeks 
  • When a Web-based artwork becomes technologically obsolete, does updated software simply restore it or changes it? 
  • The Pros & Cons Of Waiting In Line 
  • Inside Digg's Race to Build the New Google Reader 
  • Rory Sutherland knows how to save marketing and why the next big technology may not be a technology at all 
  • Sam Potts: My Six-Point Plan for Doing Projects 
  • 2,131 books fell over... 
  • Op-Ed: An Entrepreneur’s Take on Building a Great Design Team 
  • Decoding Space and Time in the Brain Network 
  • Until the next study, coffee is good for you: This Is Your Brain on Coffee 
  • 11,680 The number of emails sent to the average worker per year, and other email stats: 
  • The Unlikely Evolution Of The @ Symbol 
  • Trust your hunches, and write them down. 
  • Claudia Jacobs: Why Philanthropy Should Steam Ahead and Support the Creative Economy 
  • Marketing philosophy: Thought experiments are the product, and podcasts the placement. 
  • Summer Reading: The School of Life 
  • Digital organization launches to film new dance commissions 
  • Ira Silverberg leaves the National Endowment for the Arts 
  • Points: the socially-powered street sign 
  • Reading List: 6 Great Sci-Fi Stories About Robots 
  • Four Ways to Give Good Feedback 
  • How I Learned To Stop Comparing Myself To Others, And Love My Own Ideas 
  • amiina: Mixing it up, Iceland style 
  • How American Linguist Alice Kober Helped Unlock the Secrets of Linear B 
  • Summer Reading: The Novels of Max Barry 
  • What is a Museum? 
  • Are Video Games the Next Great Art Form? 
  • The Complete Beginner's Guide to Universal Design 
  • 50 Designers’ Desks: Part 2 
  • Researchers Explain How Brands Make You Fall In Love 
  • Did A Hedge Fund Guy Unlock The Biggest Question In The Universe? 
  • Rory Sutherland knows how to save marketing 
  • A Critic’s Case for Critics Who Are Actually Critical 
  • The “Boxed Set Approach” to Setting Goals 
  • Summer Reading: Independent Learning 
  • 6 Dictionary Mysteries You Can Help Solve 
  • Meet The 13 Designers On Fast Company's Most Creative People List 
  • Genius! Children's Cancer Center Rebrands Chemotherapy As "Superformula" in tie-in with DC Comics 
  • So good! Listen to Freddie Mercury and David Bowie on the Isolated Vocal Track for the Queen Hit ‘Under Pressure' 
  • German’s Longest Word Is No More 
  • Art of the Title takes a look at the opening sequence for Chasing Shakespeare (2013) 
  • The Creative Process of Ansel Adams Revealed in 1958 Documentary 
  • The Age of the Anti-Logo: Why Museums Are Shedding Their Identities 
  • D&AD Awards Winners 2013 
  • The Art Google Blurs 
  • This Is Responsive: Tips, Resources and Patterns for Responsive Web Design 
  • Creativity Top 5: Cannes Preview Edition 
  • Classic Books Annotated by Famous Authors 
  • Is There Such A Thing As Extinction Proof? 
  • Stephen King, Author Of 'Joyland': On Growing Up, Believing In God And Getting Scared 
  • The 50 Albums Everyone Needs to Own, 1963-2013 
  • Anonymous street artist brightens up London street furniture with incredibly detailed paintings 
  • Incredible Reading Rooms Around the World 
  • How Birds and Babies Learn to Talk 
  • Distinguishing Brain From Mind 
  • Stella Adler: The acting coach's notes on Tennessee Williams' female characters. 
  • Carl Sagan Puts Human History in Context 
  • The Making of Song Reader, Beck's album in sheet music. 
  • Freakonomics explains: Why Are There Cronut Scalpers? 
  • Because you always wanted to see what Dieter Rams' house looks like. 
  • Sight: A Short Film About Augmented Reality & Gamification 
  • For readers, this simple app is kinda genius: Slicereader - Easy reading for Mac 
  • Why Big Data Is Not Truth 
  • Lewis Carroll’s original manuscript for Alice’s Adventures Under Ground, with his own illustrations. 

Recommended This Week:  

 
 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

2,131 books fell over...

And now for something different. The Seattle Public Library launched the 2013 Summer Reading Program by setting a new world record for the longest book domino chain. Check out the book they used to start the sequence.
 

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.