The Beauty Of Slow Motion

Cheetahs are the fastest runners on the planet. Combining the resources of National Geographic and the Cincinnati Zoo, and drawing on the skills of a Hollywood action movie crew, Gregory Wilson documented these amazing cats in a way that’s never been done before.

Using a Phantom camera filming at 1200 frames per second while zooming beside a sprinting cheetah, the team captured every nuance of the cat’s movement as it reached top speeds of 60+ miles per hour.

As a counterbalance here are Marina Kanno and Giacomo Bevilaqua from Staatsballett Berlin performing several jumps captured in slow motion at 1000 frames per second.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Alexis Madrigal: Why Startups Need To Solve Real Problems Again

Alexis Madrigal, speaking at this year's 99u Conference, thinks our modern entrepreneurial climate has a problem: we're not solving big problems anymore. The startup boom in the late 90s gave birth to revolutionary mobile devices. Now, the best we can do is Facebook.

Madrigal offers two solutions: stop the pervasiveness of "free" web apps and increase the diversity among founding teams. Fresh perspectives, he argues, will bring a new paradigm for startups -- and for creativity in general.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Real Problem With Neuroscience Today

The real problem with neuroscience today isn’t with the science—though plenty of methodological challenges still remain—it’s with the expectations. The brain is an incredibly complex ensemble, with billions of neurons coming into—and out of—play at any given moment. There will eventually be neuroscientific explanations for much of what we do; but those explanations will turn out to be incredibly complicated. For now, our ability to understand how all those parts relate is quite limited, sort of like trying to understand the political dynamics of Ohio from an airplane window above Cleveland.

 

Gary Marcus, writing for The New Yorker, reiterates the simple fact that as much as we have studied the brain and as much as we are making progress in those studies we have no idea, still, how it works. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Bad Robot Meets MIT Media Lab: In Conversation With JJ Abrams

JJ Abrams is responsible, directly or by influence, for some of the most compelling and engaging storytelling pop culture moments in the past few decades. Joi Ito is the Director of the MIT Media Lab home of some of the most extraordinary technological innovation. In this conversation, hosted at MIT, Ito and Abrams discuss creativity, creative accidents, production planning, adaptability and developing projects in secret. For more from Abrams, check out his TED talk on mystery

Creativity Top 5: December 3, 2012

Featuring some great holiday spots none of them using music from The Nutcracker.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.