What We Learned This Week

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• The past and the future are colliding: Friday morning, on a platform waiting for a train to go into New York, people watched The Royal Wedding on their iPads. An event happening thousands of miles away, in very old buildings, was casually watched in real time by people simply waiting to go about their days.

• It is possible to be immersed in a Shakespeare play and experience the intentions of the characters up-close. There is such a thing as wordless Shakespeare. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Tina Fey shows Google's Eric Schmidt who is really wearing the Bossypants

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Tina Fey is smart, really smart. Tina Fey is funny, really funny. This becomes evident when she delivers a smart truth with such wit and aplomb that you don't notice it is sneaking into your brain while you are laughing.

Here Fey talks with Google's Executive Chairman (and former CEO) Eric Schmidt about her management style, the rules of creativity, and her new book Bossypants.

We recommend the book very much and in particular we recommend the audiobook, read by Tina herself making the text extra funny.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Week's Links (4/24/11)

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All the links posted to Facebook and Twitter (@smartercreative) this week:

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

What We Learned This Week

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• The cloud is were turbulent weather happens. 

• iPads are more widely used than Linux. 

• Quinine causes tonic water to fluoresce under ultraviolet light. 

• Caring is daring. 

In The Art of War Sun Tzu wrote "he who dares wins."

Many years ago, before reading the book, I misheard a lecturer and for days went about my business thinking how profound it was The Art of War said "he who cares wins."

Days later, when I finally read the book, it became obvious that I had confused 'cares' for 'dares', a rather important distinction. 

In the battlefields of creative work sometimes what is expected of you is to not care. To not care about the details, about collaboration. To not care about executing your best work. One is led to believe that in order to survive the war one must dare to not care. 

And to that I say the most daring act of all is to care. Care about the details, about collaboration, about executing your best work. 

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Yo-Yo Ma, cellist and Lil Buck, dancer, improvise a new ballet

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via washingtonpost.com

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The world-famous cellist in a suit and a young man in a baseball cap make an unlikely pair. Until the music starts playing and the young man starts slowly moving, his body bending and collapsing to the mournful tune. A friend of Yo-Yo Ma’s, the cellist, caught Lil Buck dancing on YouTube and paired the two for a collaboration for an event to bring the arts back into schools.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.