The Amygdala in 5 Minutes

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via bigthink.com

Neuroscientist Joseph LeDoux gives a short primer on how the brain’s emotional processor works.

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Diane Ragsdale on Surviving the Culture Change

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via vimeo.com

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Diane Ragsdale’s Keynote at the Arts Alliance Illinois 2010. In 40 minutes Ragsdale delivers an accurate state of the performing arts, provides six well-informed, achievable steps to embrace cultural, technological and sociological change and encourages a forward-thinking vision of art-making. Another presentation that accurately explains my philosophy of art and how it should be supported and marketed.

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The World's Smallest Stop-Motion Animation

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In order to celebrate a revolutionary science technology, using a cellphone and a microscope, why not create the world’s smallest stop-motion animation.



The making of:
 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The fine dopamine line between creativity and schizophrenia

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New research shows a possible explanation for the link between mental health and creativity. By studying receptors in the brain, researchers at the Swedish medical university Karolinska Institutet have managed to show that the dopamine system in healthy, highly creative people is similar in some respects to that seen in people with schizophrenia.

High creative skills have been shown to be somewhat more common in people who have mental illness in the family. Creativity is also linked to a slightly higher risk of schizophrenia and bipolar disorder. Certain psychological traits, such as the ability to make unusual or bizarre associations are also shared by schizophrenics and healthy, highly creative people. And now the correlation between creativity and mental health has scientific backing.

“We have studied the brain and the dopamine D2 receptors, and have shown that the dopamine system of healthy, highly creative people is similar to that found in people with schizophrenia,” says associate professor Fredrik Ullén from Karolinska Institutet’s Department of Women’s and Children’s Health.

via sciencecodex.com

I am looking forward to the day when a small measuring device is attached to a willing subject and we can trace what exactly happens in the brain at the moment when a new idea occurs.

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Launching the Smarter Creativity Resources Store

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Today we are launching the Smarter Creativity Resources Store. Powered by Amazon.com, the store features books and resources to encourage continued self-education. 

Currently the store highlights recommended items in the following categories:

The Elements
Learn Something New Everyday
Your Creative Life
Your Creative Career
The Brain & Creativity
The Business of Creativity
Creative & Inspiring Fiction
Brainstorming
True Stories
Advertising
Design
Development
Transmedia
Writing
DVDs
El Tango de Antonio 

New recommended items and categories will be added weekly. Explore and you may discover something new to learn from, or a new way of approaching your work. Our thanks in advance, any purchases you make through the store help support this blog. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.