Museum of London 'StreetMuseum' iPhone App

 

 

 

The Museum of London has launched an iPhone app that enables users to access its extensive art and photographic images of the streets of London

Developed in conjunction with Brothers and Sisters, the free StreetMuseum app utilises the iPhone’s geolocation technology to allow users to hold up their phones to London landmarks and overlay a historic image of it on the real-time image.

This is a great new use of Augmented Reality.

 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Visual Attention Service by 3M

 

3M adds an unexpected service to their arsenal. Upload an image and their proprietary technology indicates via heat map where we are more likely to look. Is this a way of supporting your design with analytical data?

 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Jason Santa Maria on Print and Web Design

How do you create a tone with your work? How do you preserve that tone across multiple formats?​

via vimeo.com

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Without Water We Are Nothing

Compelling and relevant message told using really interesting technology. Plus love the use of tilt-shift in the video.​

via vimeo.com

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Projections that interact with their environment

 

Coming soon to an ad near you. I first saw this kind of technology used by Cirque du Soleil. In one of their shows the sets are projected and the performers can interact with the projections, but that is at a large scale. This technology in such a portable form means it will soon be everywhere.

 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.