Better By Design: Keith Yamashita On CEOs and Designers

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Previously I shared Keith Yamashita's take on greatness and creativity. In this new presentation, part of Better By Design, Yamashita talks about working for Steve Jobs (he wanted a culture that didn't tolerate defects,) consulting to Mark Zuckerberg (who told Yamashita "why should I use someone else's best practices to grow my company") and what great CEOs, leaders and designers have in common.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Scary-Smart People Really Do Accomplish a Lot→

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A study of 320 people whose test scores prior to age 13 placed them in the top 1 out of 10,000 in reasoning ability shows that their achievements by age 38 were truly dazzling, says a team led by Harrison J. Kell of Vanderbilt University. The group achieved 2,749 awards and significant accomplishments, for an average of 8.6 per person. 24 individuals produced 128 creative written works; 52 produced 1,069 fine-arts achievements (one person generated 500 musical productions); 59 produced 392 science and tech publications; 117 developed software; 31 received more than $25 million in grants; one founded 3 companies; and another raised more than $65 million in private equity investment for his company.
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​Source: Who Rises to the Top? : Early Indicators

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Effective Perfectionism

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Effective perfectionism isn't about doing everything; it's about doing the right amount. Those that try to do it all can never succeed.
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​Simon Sinek

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Urgent, Please Read ASAP→

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Yes, we've heard it said that it's the important, not the urgent, that deserves attention. But it understates just how much we've been manipulated by those that would make their important into our urgent.

Seth Godin in his blog. It is amazing to think how many times our communications are completely framed and defined by other people's definitions of urgent, important and reasonable. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Milestones

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Deadlines and project milestones have me pondering two questions today, and so I ​share them with you:

​What has been the highlight of your career? 

Did you recognize it as it happened, or after the fact? ​

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.