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In this short talk from the 99% Conference, Behance founder and CEO Scott Belsky discusses the need to distinguish between what's urgent and what's important.
In the past we have featured a series of videos by Scott Belsky, author of the national best-selling book Making Ideas Happen and CEO of Behance, where he discussed approaching work with a bias towards action, reactionary workflows and project plateaus.
In this short talk from the 99% Conference he discusses the need to distinguish between what’s urgent and what’s important.
The first is an intense and focused absorption that makes you lose all sense of time. The second is what is known as autotelicity, the sense that the activity you are engaged in is rewarding for its own sake. The third is finding the "sweet spot", a feeling that your skills are perfectly matched to the task at hand, leaving you neither frustrated nor bored. And finally, flow is characterised by automaticity, the sense that "the piano is playing itself", for example.
Discovered via Merlin Mann of 43 Folders, productivity fame. Here they are in plain text so you can copy and paste and place somewhere for constant reminding:
1. Work on one thing at a time until finished.
2. Start no more new books, add no more new material to "Black Spring."
3. Don't be nervous. Work calmly, joyously, recklessly on whatever is in hand.
4. Work according to Program and not according to mood.
5. When you can't create you can work.
6. Cement a little every day, rather than add new fertilizers.
7. Keep human! See people, go places, drink if you feel like it.
8. Don't be a draught-horse! Work with pleasure only.
9. Discard the Program when you feel like it - but go back to it the next day. Concentrate. Narrow down. Exclude.
10. Forget the books you want to write. Think only of the book you are writing.
11. Write first and always. Painting, music, friends, cinema, all these come afterwards.
The commandments apply to more than just writing.
For more by Mann check out his podcast Back to Work, and two classic posts on his blog, Better and Cranking.
It's only just over 12 minutes. Just watch it.
Which is where sleep comes in. Although we might all like to imagine that we can work happily through the night, once again the data's all against us. Lose just one night's sleep and your cognitive capacity is roughly the same as being over the alcohol limit. Yet we regularly hail as heroes the executives who take the red eye, jump into a rental car, and zoom down the highway to the next meeting. Would we, I wonder, be so impressed if they arrived drunk?
The reason sleep is so important is because fatigue isn't simple. When we are tired, our performance doesn't degrade equally. Instead, when you lose a night's sleep, the parietal and occipital lobes in your brain become less active. The parietal lobe integrates information from the senses and is involved in our knowledge of numbers and manipulation of objects. The occipital lobe is involved in visual processing. So the parts of our mind responsible for understanding the world and the data around us start to slow down. This is because the brain is prioritizing the thalamus—the part of your brain responsible for keeping you awake. In evolutionary terms, this makes sense. If you're driven to find food, you need to stay awake and search, not compare recipes.
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