Do You Know How Much Data is Created Every Minute?→

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Data never sleeps. Every minute massive amounts of it are being generated from every phone, website and application across the Internet. Just how much data is being created and where does it come from? For that you should check out this Domo infographic.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Click Here If You Are You Missing Out

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FOMO and Social Media by Caterina Fake

FOMO [fear of missing out] is a great motivator of human behavior, and I think a crucial key to understanding social software, and why it works the way it does. Many people have studied the game mechanics that keep people collecting things (points, trophies, check-ins, mayorships, kudos). Others have studied how the neurochemistry that keeps us checking Facebook every five minutes is similar to the neurochemistry fueling addiction. Social media has made us even more aware of the things we are missing out on. You’re home alone, but watching your friends status updates tell of a great party happening somewhere. You are aware of more parties than ever before. And, like gym memberships, adding Bergman movies to your Netflix queue and piling up unread copies of the New Yorker, watching these feeds gives you a sense that you’re participating, not missing out, even when you are.

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JOMO! by Anil Dash

Sometimes, you don't go to that amazing event because you're just going to stay home and read a book or watch TV or flick away idly at your phone, only realizing you've missed the moment when it's already too late. And then, when you get old and wonderfully, contentedly boring like me, you stay home because you'd rather be there for bathtime and bedtime with the baby than, well, anywhere else in the world.
This is the Joy of Missing Out.

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The Sad, Beautiful Fact That We're All Going To Miss Almost Everything by Linda Holmes

It's sad, but it's also ... great, really. Imagine if you'd seen everything good, or if you knew about everything good. Imagine if you really got to all the recordings and books and movies you're "supposed to see." Imagine you got through everybody's list, until everything you hadn't read didn't really need reading. That would imply that all the cultural value the world has managed to produce since a glob of primordial ooze first picked up a violin is so tiny and insignificant that a single human being can gobble all of it in one lifetime. That would make us failures, I think.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Here's an idea, PBS Idea Channel is TED Talks from the fringe

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Now that the Idea Channel has gone weekly it is time to catch up (and if you haven't before, subscribe.) Hosted with great wit by Mike Rugnetta and produced by Kornhaber Brown, each one of their short videos presents things we knew from an interesting perspective to consider, or introduces something you didn't know existed (bronies, really.) Their content is that particular blend of art, culture, technology and that something extra that I love and that is why I am declaring them the TED Talks from the fringe of creativity. Take a look at these recent episodes and you'll be hooked. ​

Is Twitter the Newest Form of Literature?

Everyone is familiar with Twitter, the uber-popular micro-blogging site, which limits the user to 140 characters. The tweet is perfect for sharing your favorite links and updating the world about your life, but it might also be the newest literary form! While many think that art requires unbridled freedom, constraints often inspire the greatest creativity. And this massively constrained communication, which has remarkable similarities to the Haiku, has inspired creativity worthy of the name "literature."
For the past 200 years, the gallery has been the home of new and cutting-edge art, a place where the art community can come together and share new ideas. But in this episode, we ask: is the web browser replacing the gallery as the best place to view amazing, cutting-edge art?!? In the era of the internet, you can view remarkable art from the comfort of your laptop. Accessible to virtually everyone, web art does away with the physical limitations of the gallery and makes impossibly cool art a part of our daily lives! 
Some of the best things to be found on the internet are music mashups! It's a strangely pleasing experience to listen to totally unrelated artists commingling on the same music track. Mashups are awesome because they break genre expectations, which makes us think: why have genres at all? Nowadays there's so much cross-pollination in music and art, creating more and more sub-genres, that the larger genre categories are becoming a useless relic.
Nail Art is all over the internetz, and suddenly it is a THING. The crazier the nail art, the more we marvel at the technique and time that went into it. But is there an artistic message behind these little cuticle canvases? Nail Art may seem superficial and trivial, but its fleeting nature allows it to be a purely free expression, and it's pretty to boot. Nail art makes us wonder if anything, given enough creativity, can be a canvas for artistic expression. 
If you haven't had a chance to play with Microsoft's Kinect, you're missing out on some great video games and some amazing art! The Kinect is a crazy awesome piece of XBox 360 hardware that maps your physical movements onto any screen. Artists of all stripes have embraced the Kinect - using the gesture recognition technology to create some pretty amazing interactive artworks and insanely impressive visuals. These works wouldn't have existed without this amazing piece of technology, making the corporate giant Microsoft the 21st century's incarnation of Lorzeno de Medici.

How Did Sherlock Holmes Pave the Way for 50 Shades of Grey?

You've probably heard of the risque novel "50 Shades of Grey" since it's now the best selling paperback of all time. But you may not know that it's Twilight fan fiction! It seems shocking that a fan fiction novel has become so popular, but 50 Shades isn't the first book to break through the fan community boundaries into mainstream culture. Over 100 years ago, Sherlock Holmes' popularity created a profusion of well received fan fiction. It allowed authors from amateur to professional to explore the world originally created by Sir Arthur Conan Doyle, and pave the way for other future fan fiction canons, including Star Wars, Harry Potter, and yes, 50 Shades of Grey.

Consider this ​Mike Rugnetta interview by The National Film Society a post extra:

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Project Re:Brief, the documentary

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​Last March I tweeted about Google's Project Re:Brief:

During the Cannes Lions Festival of Creativity Google premiered a documentary, directed by Emmy winner Doug Pray, to share the experience of making the re-imagined campaigns. 

Project Re:Brief, the documentary - Google Blog:​

This hour-long documentary follows the story of the five art directors and copywriters who made the original ads as they come out of retirement to “Re: Brief” their classic campaigns: Harvey Gabor (Coca-Cola’s “Hilltop); Amil Gargano (Volvo’s “Drive it like you hate it”); Paula Green (Avis’ “We try harder”); and Howie Cohen and Bob Pasqualina (Alka-Seltzer’s “I can’t believe I ate the whole thing”). While major shifts in technology have reshaped the advertising business, as we learned from our heroes of the past, the basic tenets of storytelling haven’t changed. We found these icons’ ideas, wisdom and passion for great advertising inspiring and hope you do as well.

This documentary is as fascinating as the re-imagined campaigns. It is the genius of old school advertising meeting the realities of digital. In the middle of all the technology we are reminded of the words of Bill Bernbach "Always adapt your technique to the idea, and never your idea to the technique."

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Thomas Pynchon's E-Book Novels Trailer

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Thomas Pynchon’s novels will finally be released as e-books - latimes.com:

For the first time, Thomas Pynchon’s back catalog will be available as e-books starting Wednesday. Pynchon was a major writer whose absence from the e-book canon was notable — particularly since his most avid readers tend to be intellectually curious, the kind of people who are often technology’s early adopters.

The Penguin Press asked Pentagram to create a trailer to promote the release of the complete collection of Thomas Pynchon’s ebooks. 

Trailer for the e-book release of Thomas Pynchon's complete backlist from the Penguin Press. Design direction by Michael Bierut/Pentagram, motion design and original music by Teddy Blanks/CHIPS.

New at Pentagram: Thomas Pynchon:

Partner Michael Bierut, a longtime Pynchon fan, worked with animator and musician Teddy Blanks of CHIPS to create a 64-second tribute to a body of work that has enthralled readers for years, and which will now reach millions more in the digital realm. The author himself, however, is unlikely to be among that number. According to the publisher, “He likes to read in print.”
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.