The Fantastic Volkswagen Commercial: The Force

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There is nothing George Lucas won't let Star Wars sell. However, this ad is awesome. The kid (or kids) have such precise body language. The parent's facial expressions are spot on. The product is highlighted in a wonderful way. And the whole thing brings a smile to your face.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Daily, The First iPad Newspaper, Launches With Gossip Section And All

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via thedaily.com

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First impressions: gossip section, really? The carousel view feels jerky. Besides that still checking out content. The big question, if it downloads new content whenever it is open and connected to the internet, does it automatically delete old content? Otherwise all that content is going to take over your iPad.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Support the Smarthistory Video Project via Kickstarter

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via kickstarter.com

I wish Smarthistory was around when I went to college. They are doing an amazing job of encouraging a truly free arts education. Support their efforts via this Kickstarter project and allow the arts conversation to continue.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Canon's The Story Beyond the Still - The Final Collaborative Film

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This is the final film being premiered at the Sundance Film Festival and on Vimeo simultaneously. It includes all 8 chapters in what Canon is calling the largest online collaborative film contest in history. The final chapter screenplay was written by all 6 chapter winners, directed by Vincent Laforet and photographed by DP Joe Desalvo. See the other chapter winners separately and learn more about the contest here - vimeo.com/groups/beyondthestill Enjoy!

via vimeo.com

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This is the final film being premiered at the Sundance Film Festival and on Vimeo simultaneously. It includes all 8 chapters in what Canon is calling the largest online collaborative film contest in history. The final chapter screenplay was written by all 6 chapter winners, directed by Vincent Laforet and photographed by DP Joe Desalvo.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The State of the Union Address 2011: the Infographically 'Enhanced' Version

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via infosthetics.com

You undoubtedly already know that U.S. President Barack Obama has released his State of the Union Address of the year 2011. What some of you might not be aware of though, is that the televised and streamed address also exists in a "enhanced" version.

The dual-screen version partly resembles a PowerPoint presentation in terms of conveying traditional lists of bullet points, quotes, facts or figures, but partly also tries to show the data-driven evidence behind some of themes that were addressed through different forms of data graphics.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.