Rams, a documentary about pioneering designer Dieter Rams

Gary Hustwit, director of Helvetica and Objectified, is making a documentary about Rams. 

For over fifty years, Dieter Rams has left an indelible mark on the field of product design and the world at large with his iconic work at Braun and Vitsoe. The objects Dieter has designed have touched the lives of millions of people––so many of us have had a Braun coffeemaker, shaver, stereo, calculator, speakers, or alarm clock. Or an Oral-B toothbrush. Or a Vitsoe 606 shelving system. Or any of the hundreds of other products Dieter has designed or overseen the design of.

His work has influenced the way most of today's consumer products look and function. The computer or phone you're reading this on looks the way it does because of Dieter Rams. Dieter's influence also extends to his "Ten Principles of Good Design," a list of edicts that champions simplicity, honesty, and restraint, and still applies to design theory and practice today.

Why Are You Creative? A New Study Has the Answer

Roger Beaty, Harvard University, on where does creativity comes from: 

Psychology and neuroscience researchers have started to identify thinking processes and brain regions involved with creativity. Recent evidence suggests that creativity involves a complex interplay between spontaneous and controlled thinking – the ability to both spontaneously brainstorm ideas and deliberately evaluate them to determine whether they’ll actually work.

Despite this progress, the answer to one question has remained particularly elusive: What makes some people more creative than others?

In a new study, my colleagues and I examined whether a person’s creative thinking ability can be explained, in part, by a connection between three brain networks.

How much is 'smarter' worth?

Seth Godin: 

Smarter about the process, about the effects, about planning. Smarter about leadership, about management, about measurement.

How much is smarter worth?

In my experience, smarter is almost always a bargain, something you can buy for a lot less than it's worth.

At The Museum: Behind The Scenes At MoMA

See what it takes to run a modern museum in MoMA's documentary series, "At the Museum." Follow MoMA staff as exhibitions are designed, installed, and opened to the public. New episode premieres each Friday on YouTube.

As the Museum of Modern Art prepares to ship 200 masterworks by artists like Picasso, Cézanne, Rothko and de Kooning for a special exhibition at the Louis Vuitton Foundation in Paris, other MoMA staff begin to install a new line-up of exhibitions in New York.

MoMA curators Anne Umland and Starr Figura design a new exhibition of works by the artist Max Ernst. See what it takes to run a modern museum in our new documentary series: "At the Museum."

A number of decisions must be made quickly in advance of two exhibition openings, "Louise Bourgeois: An Unfolding Portrait" and "Max Ernst: Beyond Painting." See what it takes to run a modern museum in our new documentary series: "At the Museum."

What does art say to you? MoMA staff and visitors reflect on the purposes of modern art-as an aide to clear your mind, symbols of societal change, or as abstract images that can form links between two complete strangers. See what it takes to run a modern museum in our new documentary series: "At the Museum."

Only four episodes left in our new documentary series, "At the Museum." See what's next in this week's sneak preview: MoMA curators recreate the 80's East Village scene with a little help from Club 57 regular Joey Arias, and artists Carolee Schneemann and Stephen Shore install two new comprehensive surveys of their work at MoMA and MoMA PS1.

The 70 Most Influential Visual Effects Films of All Time

From the Visual Effects Society.